As a CRM Casino Manager, we're seeking a creative individual passionate about the iGaming world. If you thrive in crafting and executing retention-based marketing strategies across multiple brands and platforms, this role is for you. 

Your mission? To plan purposeful campaigns that captivate our audience and ensure maximum ROI. Join our team and be at the forefront of shaping and optimizing retention efforts in the dynamic realm of online casinos.

With this position, you are going to:

• Be responsible for both individual Campaign creation and the Casino Retention Marketing plans as a whole
• Be responsible for delivering on financial and customer-centric KPIs, with particular emphasis on campaign creation, their planning and results
• Take ownership of driving the brand vision into reality with regard to retention activities
• Take ownership of end-to-end campaign planning, from idea generation and briefing & resource allocation to analysis, reporting, and optimization – on budget & on time
• Consistently champion an STP (Segment, Target, Profile) approach to driving relevant & timely communication capable of affecting specific customer behaviors
• Constantly evaluate the campaigns you are running taking a “test, learn & optimise” approach to improve efficiency and ROI

You will help define and champion processes and strategies connected to:

• Customer segmentation
• Loyalty management, retention rate
• Working closely with other Marketing channels to ensure that all campaigns are fully optimized and on-the-site experience along with the customer journeys are consistent
• Working closely with the product teams and 3rd party providers to ensure our Retention Marketing is aligned with brand strategies

We will be shining together with you if you have/are:

• Experience in Online Casino management
• Experience in creating Casino Campaigns from idea to budgeting to analyzing
• Excellent knowledge of Casino providers and promotional mechanics
• High organizational skills. You are used to running projects, coordinating them, and delivering on time
• A keen eye for detail and an analytical mind
• Exceptionally creative mind
• Excellent communication and collaborative skills
• Knowledge about marketing channels
• English fluency

We will show our gratitude by:

• Creating an exciting and fun international English-speaking environment
• Working in a brand new office in Tallinn Ülemiste City
• Organizing different company and team events
• Offering extra sports compensation via Stebby + private health insurance
• Creating an opportunity to learn and develop
• Offering a competitive salary based on experience and an awesome benefits package

If this seems like a challenge you are looking for, apply, and let’s chat!

Sounds great, but what do we do?
We are a growing company focused on using data to benefit e-commerce operations. Our Data Scientists provide decision-making assistance and models to improve operational efficiency and customer experience. The Analytics team to provide insights on specific topics. Our Business Intelligence team makes information accessible. Together with the right technology, we deliver the foundation for highly automated and effective CRM solutions.

Learn more about NabuMinds: https://nabuminds.com

As we strive to achieve our mission, we reaffirm our commitment to Diversity, Equity, and Inclusion (DEI). We are proud to employ people of all backgrounds with the talent, energy, and focus to accelerate our vision and tell our story. Each employee is encouraged to bring their whole self to work, knowing that NabuMinds values individuality as much as we value collaboration.